Coronavirus Will "Reset and Reshape" the Fashion Industry

The fashion industry, like so many others, is still struggling to come to terms with the new reality enforced by the coronavirus pandemic, as retailers, designers and employees alike strive to reclaim the normalcy of only a few weeks ago. The Business of Fashion, along with McKinsey & Company, have now suggested that even if a plan of action is put in place, a "normal" industry may never exist again, at least how we remember it.Currently, sportswear companies are shiftingto produce masks and pro...